Chevrolet represents a division of General Motors, which has been producing pickup trucks, SUVs, passenger cars and others. At the moment the Chevrolet brand is the most popular brand of the Concern. Chevrolet history began November 19, 1911 when the head of General Motors, William Durant suggested at that time known in America racing driver Louis Chevrolet to focus on creating their own car. The company received its name from a driver. That was a big plus at the beginning of the \"Chevrolet\" company due to popularity, at the time, of the name in motor sport of a racing driver. In 1912, the Chevrolet Company released the first model of its car. It was called Classic-Six. The car represented a five-seat sedan with a six-cylinder engine with capacity of 30 horsepower. The model proved to be quite sophisticated, high-speed and therefore not cheap.
That was the main reason of its low sales. To resolve that problem, William Durant as a practical man decided to focus on the creation of low-cost cars. At the same time Louis Chevrolet dreamed of the production of expensive and high-speed vehicles. Therefore in 1912 interests of the founder were separated.
Louis Chevrolet left the Company and did not participate in automobile industry in the future. However William Durant decided to retain the company name \"Chevrolet\". Since 1914, started production of inexpensive four-cylinder Royal Mail and the Baby Grand under the Chevrolet trade mark. These models first appeared with the famous Chevrolet logo - a cross, or a different name - the bow tie.
History of Chevrolet as company specializing in the production of low-cost and simple cars started in 1916, when it released a cheap but reliable Chevrolet-490 model. The car was very popular. It was equipped with a three-step gearbox and four-cylinder engine of 2.8 liters. Also standard packaging arrangement included electric lights and a starter. Mass production of model cars Chevrolet-490 continued till 1922. In 1923 was released a new modern car - Superior with a capacity of 26 horsepower, which was also very popular.