Buick Avenir takes every one with surprise at the Detroit show offers hope for a flagship with rear-wheel-drive
The Buick Avenir was a surprise entry into the 2015 Detroit Auto Show, and it was a surprise in several ways. It was so far from the media radar that no one in the press knew what was happening behind the scene. Important news is that Buick, by the way it looks, suggests that there is a more exciting and luxurious future for the brand, more than the Opel rebadged releases.
We were quite curious to know its origin as well as the prospects of the vehicle as a production car so we sat with Warrack Leach the chief exterior designer of the Buick, who created the concept in the Australian design studio of General Motors. When we asked why the Australian studio was chosen when the vehicle is only sold in China and America he replied that Buick being the global brand has designs all over the world and the brand has a huge presence in China.
When asked why the hatchback design for the new car in spite of sedan being sought after in the US and China, Leach said that it is very much from the sedan tradition and is formed such but with an upper of a coupe integrated with boa tail deck-lid. This opens the road for the Rivera third-generation models, and the design is quite striking and memorable.
It is always difficult to create rear-wheel-drive concept cars when the production vehicles in the Buick are mostly front-wheel-drive based construction. When asked about it, the designer said that while designing flagship cars the best architecture to start with is the rear-wheel-drive. The concept car would be confident with dynamic stance; long dash to axle ratio and wheels positioned at far corners. What the concept car does is to hark back to the impressive rolling designs that Buick used to make. Now it is about where to place the new Buick Avenir with one of them.